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07/14/2022What’s the conversation starter in your country? Australian would be, “wanna grab a cup of coffee?“. Aussies love their coffee, which is an essential part of their life. They prefer quality over quantity. They also refuse to drink average or crappy standard coffee.
Even the biggest coffee chain like Starbucks failed to establish themselves in Australia. The Aussie simply said they are not interested in drinking coffee from Starbucks. They would rather go to their favorite independent cafe or take their time to brew it at home.
So, you might be curious about the coffee culture in Australia. What makes Australian coffee so popular? What makes them different from other coffees? The history of coffee in Australia? The best coffee brand (products) in Australia? No worries! We got you all covered.
Australia’s Coffee Culture – What Makes Them so Famous?
With no doubt, Australia certainly has the best coffee. Coffee is part of Austalian daily life, and it’s a lifestyle. It is known that 95 percent of their coffee is owned independently. The owner and the barista love to be creative to make a new variety of coffee drinks. So they take good and thorough details of each step to make the coffee, starting from roasting, brewing, to serving.
As a lifestyle, coffee is an essential beverage in their daily routines. They will grab a cup of coffee on their way to work, study, hang out with friends, or any other social interaction, including this beverage. The most notable thing about the coffee culture in Australia is that they are willing to pay more for high-quality coffee.
The coffee culture is thriving and well developing in Australia because of their creativity to make a new variety of coffee drinks. They set the trends and make them popular with locals and tourists.
No place on the planet has more independent coffee shops than Melbourne. The Melbourne citizens are obsessed with coffee; they set local and global coffee culture trends. Melbourne is also known to have the best barista, and they do not only serve a perfect flat white or espresso. They are guaranteed to make the best latte art. If they do not give you the perfect latte, maybe you will not see them again on your next visit.
When Did Coffee Culture Start in Australia?
It started during the Second World War when immigrants from Italy and Greece moved out from their countries to seek a new hope in Australia. They brought along the espresso machine, which pointed out the beginning of the coffee culture movement in Australia. They have been drinking espresso-based beverages and refuse regular coffee.
Espresso making surely takes more time than drip coffee, but they taste better. Ignoring the coffee from other places, Australia focuses on quality rather than convenience. They want to produce the best and a wide unique variety of coffee flavors. Even in the 1950s, Australia had already served tasty espresso. Independent cafes started to pop up around the 2000s.
Moreover, along with many new technologies such as new coffee machines, grinders, and equipment, they can be as creative as they want. The coffee industry in Australia is forecast to keep developing in the future.
Why Is Coffee so Popular in Australia?
Factors that make Australia one of the leading coffee innovators are:
- They have a famous well-established coffee culture that keeps on developing,
- Expert baristas who have undergone practical training,
- Gradual improvement of a wide range of flavourful and high-standard coffee,
- and there are many cafes scattered on the side of the road in Australia that can serve decent coffee.
Breaking down the statistics of coffee drinkers in Australia.
- In 2021, it was calculated that Australians drink 2.1 kg of coffee per person.
- 78% of the residents value their coffee’s quality and high standard flavor.
- Aussies women consume more coffee than men. 52.3% of the percentage women drink coffee, and 47.4% of men.
- The age range between 25-34 is considered the most common among coffee consumers in Australia.
- 10% of coffee drinkers are around the age of 18 to 24 years old. Melbourne is the leading coffee capital city in Australia. Cafes are abundant, and the residents are the most frequent cafe visitors compared to other places.
What Makes Australian Coffee Different From Other Countries?
Here are some notable distinctions between Australian coffee versus US and Italy.
- Compared to the common drip-style filter coffee in the United States, coffee culture in Australia prefers espresso machines.
- US coffee is more bitter since they use dark roast. Meanwhile, Australia loves lighter roasts to have smoother and brighter coffee with a hint of caramel flavor.
- Frappuccino, a sugary coffee, is preferable in America. For Australia, they prefer a simple flat white.
- Italian cafes mix Arabica and Robusta to get the best of the two beans. Australia uses 100% high-quality Arabica beans.
- Italian coffee style is unwaveringly traditional; they are static and not interested in movement. Australia is eager to be creative and develop its coffee industry. They have invented many espresso-based coffee variants, such as Long Black and Flat White. They also have milk-based coffee such as Latte, Cappuccino, Mocca, and many more.
Does Australia Grow Its Coffee Beans?
Even though Australia is not renowned for its coffee plantations, they have three places for coffee to grow: New South Wales, Queensland, and Skybury Estates.
The variations of coffee planted in Australia are Catuai, Mundo Novo (Typica or Bourbon hybrid), K7, SL6, African or Kenyan. They also imported Arabica beans from Papua New Guinea and tried to plant them; Bourbon, Blue Mountain, Cattura, and Arusha.
Australia also imported the Arabica coffee beans from Brazil, Colombia, Vietnam, Ethiopia, and India.
How to Find Famous Coffee Brands in Australia?
Australia is the capital land for the coffee industry. The residents have way too many choices of cafes and coffees to enjoy. Starbucks failed in the Australian market because Starbucks was in a hurry to expand its chain in Australia while neglecting the majority of Aussie coffee consumer preferences. During their first seven years in Australia, they accumulated to lose $105 million. The rapid growth of Starbucks did not take on their interest as Aussies said there is nothing special about the brand.
On the other hand, Gloria Jeans successfully adapted their product to attract a large Australian market as they adapted the Australian taste. Their hot coffee menu consists of Long Black, Flat White, Espresso, Piccolo, Macchiato, Latte, Cappuccino, and many more.
As avid coffee drinkers, Aussies mostly find the best coffee by searching through the cafe rating rather than choosing the best brand. You will know the cafe that produces and serves the best coffee when the rating is good, and many locals recommend it. Most citizens will purchase the beans from their local favorite roasters or coffee shops when they want to brew the coffee at home.
We hope this article covers all of your questions about well-known coffee culture in Australia. The culture has long been established; they choose quality over quantity and convenience. Creativity is the key to the coffee industry’s development in Australia.